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Film Crowdfunding Masterclass – Successful Campaign Analysis
June 30, 2021 @ 1:30 pm - 2:30 pm
In this free live and interactive masterclass film crowdfunding experts review and analyse recent successful campaigns to teach filmmakers what strategies work when raising funds for an indie film. In each masterclass we dive deep into one recent film campaign and discuss why it was a success.
Firstly we’ll review in detail their crowdfunding page, analyse their main video, project description, and page setup. We’ll look through their rewards and discuss which ones were the most popular ones and why. Along the way we’ll give you tips and trick on how you can optimise your own film crowdfunding page to convert as much visitors into backers and supporters.
We’ll then analyse their marketing strategy – arguably the most import aspect of any campaign’s success. We’ll look through their social media pages and analyse their posting strategy and quality of their engagement. We’ll also research any journalists, bloggers and influencers who helped promote their campaign. This will not only show you what worked for them but also give you a list of potential influencers to reach out to for your own campaign. We’ll also look to see if the project creators used any paid advertising and if so take a look at how their ads were set up and how well they performed.
This Week’s Campaign
This week we will be analysing Assassin with Son, a stop motion samurai film about fatherhood which raised over 30k. The campaign will end just days before the start of the masterclass to ensure the strategies will be completely up to date!
At the end of the masterclass you will have a clear understanding of why this campaign was successful and how you can use similar strategies to raise funds for your own indie film.
Hope to see you there!